Tech Psych resources

Books

• "Tipping point", Malcolm Gladwell. Buy on

• "Nudge", Richard Thaler, Cass Sunstein

• “Misbehaving: The Making of Behavioral Economics,”Richard Thaler,

• "Thinking Fast and Slow", Kahneman [ Amos Tversky]

• "Predictably irrational", Dan Ariely

• "Hooked", Nir Eyal

• "Persuasive Technology", BJ Fogg

• "The Willpower Instinct", Kelly McGonigal

Websites

• Engagement for personalized healthcare

• Mining Human Behavior at MIT

• Stanford Persuasive Tech lab

• Nir Eyal, Why behavior change apps don't work

• Nick Crocker, Floss the teeth you want to keep, How to build a better you

• Every paper Dan Ariely has ever published

Talks

• Sheena Iyengar, TEDtalk: The art of choosing,

• Dan Ariely, TEDtalk: Conflicts of Interest

• Measurement and experiments in UX

• Science of persuasion

• The Science of Willpower and Chance

Courses

• Behavioural Economics in Action from University of Toronto

• Everything you need to know! : Product Psychology course

• Irrational labs: Hacking Human Nature for Good

• IDEO University: Insights for Innovation. Next up: Storytelling for Influence